Top 10 Rainmaker Best Practices for Associates
November 2014
Featuring — Tasneem Goodman, Partner, Akina Corporation
Market conditions have brought the legal profession to the realization that success in a law firm depends, at least in part, on all attorneys’ — including associates — ability to develop business. Business development skills cannot magically be switched on once an attorney reaches partnership. Just as associates’ and their firms’ expectations have changed around business development, both parties have a role to play in advancing the skills they need to become successful rainmakers.
Tasneem will share the fundamentals of business development, as well as the individual strategies associates can use and organizational solutions firms can implement to sow the seeds for rainmaking.