Vanessa Birch is the Diversity & Flexibility Alliance’s Marketing Manager. Throughout her career, Vanessa has held strategic branding, business development, marketing and communications roles of increasing responsibility. For the last decade, she has focused her career on law firms and professional services firms, serving as head of marketing for law firms in Detroit, Michigan and Washington, D.C.
Vanessa’s specialties include strategic planning, communication strategy, writing and editing, marketing strategy and execution, digital marketing, branding and brand management, public relations and media strategy. She has worked for Kmart, 3M, and Deloitte, as well as for private companies, agencies, think tanks, nonprofits and associations.
Vanessa received a Bachelor’s Degree in Creative Writing from the University of Michigan and a Master’s Degree in Integrated Marketing Communications from Northwestern University. She is the published author of nine children’s books.